The 12 Rules of Negotiation
(Las 12 leyes de la negociación)
Commercial Non-Fiction / Conecta - Business
Negotiation is a tool consubstantial to the human being, in politics, at work, and in personal relationships. This book shows what all kinds of negotiation have in common, and establishes a series of universal and practical principles, illustrated with real events and situations found in history, literature and the corporative world.